Segment Integration

What it does

Connect customer data platform and event streams.

How your data reaches Specky

Specky pulls from Segment on a schedule. A sync runs when you open your workspace if the data has gone stale, and you can trigger one by hand from the integration card at any time.

What you'll need

  • Access Token (Required) — Segment → Settings → Access Management → Tokens → Create Token (Workspace Owner).
  • Setup

    Go to Settings → Integrations, find Segment, and click Connect.

  • Go to Settings → Access Management → Tokens
  • Click Create Token with Workspace Owner permissions
  • Copy the token above
  • After connecting

    Everything Specky pulls in from Segment shows up in Discovery alongside your other sources, and feeds synthesis, clustering, and the AI chat's answers about your product. You don't have to do anything with it directly — it's there so the rest of Specky has something to reason over.

    Disconnecting Segment removes both the connection and the signals it brought in.

    Troubleshooting

  • Connected, but nothing appears. Open the Segment card and run a sync by hand. If it errors, the card shows the reason.
  • "Upgrade to connect". Your plan caps how many integrations you can connect at once, and a few providers are Scale-only. Settings → Usage shows where you stand.
  • Credentials stopped working. Tokens expire and get revoked. Reconnect with a fresh one — your existing signals are kept.
  • See the Segment integration page for what it's for and the questions people usually ask first, or the Integrations Overview for how integrations work in general.